Stanley James

Interview 11 May 2004

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 Buy Album here cdbaby.com/cd/stanleyjames2

 

 

 

Your currently out of Columbus Ohio, but your from Chicago.  Tell me about yourself, Chicago and how you got to Ohio.  How is it.

 

I consider myself an honest, straight up and real person... and as an artist i pride myself in being real, sincere, and committed to excellence in my career.  Chicago is my birthplace and somewhat of my early childhood and recent adult experiences, but Ohio is where i was raised... my grandparents migrated to Ohio for employment purposes and many of my other family members followed suit.  Ohio is cool, but  a bit slow in terms of the music business and loyalty to the local talent, however there is a serious pool of hot talent here.  

 

Still a bit of Chicago in you though?  Who are your influences from there...and generally.

 

A lot of Chicago in me... South side baby!   a lot of the old school 70's groups come to mind when I think of Chicago... more recent artists like Carl Thomas, R. Kelly, Kanye West etc... those brothers are doing their thing.. but I'm next!! sooo.... my main musical influences include... the crooners like Jeffery Osbourne of  LTD, Peabo Bryson, Doobie Brothers, Average White Band, and soul music period move me when it comes to writing and singing....

 

You were trained by the same vocal trainer as R Kelly.  Tell me about that?

 

The lovely Ms. Lena Mclin, relative of the writer of the hymn "precious lord"....  she taught me vocal techniques in Chicago for a while.. R. Kelly talks about her often in his biography and how she made him sing at the kenwood academy... he owes his life and career to her, and i give her praises a well, she once told me i was gonna be a great singer and a super star one day... she is a great teacher in vocal and pitch...

 

Tell me about your early days in music, from the point you realized that was going to be it, to the initial things that you did, writing, performing, singing and just generally starting off.

 

I started singing at age 6 in my grandmothers den... listening to old James Cleveland gospel tunes and Billie holiday records... i love Billie... she was the bomb! i really took to the art when i was in middle school in choir and at my home baptist church where my grandmother was a soloist...  once i got to high school i knew music and singing was gonna be it for me... i wanted to play football at one point, but the piano and sound room had me in a trance.. so i quit sports and started singing to girls in the hall at school and talent shows.  after high school i went to the Army i did a great deal of performing in the military... i had a group at that time we won the European Apollo Nite and got a trip to NYC we did our thing and was selected to do background vocals for JOE... things eventually fell through... and we broke up, but i was empowered to keep going... i didn't start writing until a few years ago.. i just took all of my energy, emotions and experiences and let it all out in the recording booth...  

  

You backed Joe  -  when was that and what was that like

 

Joe was cool... he's a great singer and a good guy... he was just coming out and needed some background singers and my group form the Army had met someone he knew and the rest was history.... however, Joe's management issues were too much for our group, so it was a short lived event, but it was cool to do and a great experience.

 

Then you got Good Day Atlanta, how did that come about?

I have a extensive background in youth development with Boys & Girls Clubs of America... i love kids and i got the Good Day Atlanta gig because of our annual fund raiser.... my kids had put together a African dance routine that went well with Music's "LOVE" and i sang the lead vocals while they danced it was  beautiful thing... all of Atlanta was buzzing about it...

 

From your bio you pick out a few things of note  - tell me about them, African Children’s Fund, XSNRG.

 

African Children's Fund was an event that I did that was hosted by the Honorable Desmond Tutu... it was an honor to sing for him, he is so special and humble as a great leader.... this event was a highlight of my career as an artist.  XSNRG was a interview similar to the one I'm doing with you... however it was with my first project... the writer was very critical of my music at the time and i really don't think he liked it to be honest, but you learn to work through those things to get to what your goal is... so i realize that everyone isn't going to like Stanley James, but its cool.... just like in America Baskin and Robbins has 31 flavors of ice cream you might not like all 31, but there is something for everyone...

 

And then you came to Europe, what was the plan and did it come off?

 

The plan was to shop my music to all the major labels as they had just relocated to Berlin.... however,, Mr. George Bush and the Iraqi war had other plans... once i got there the whole economy in the U.S. was a wreck nobody was doing anything... it was a disaster both financially and emotional, plus it was cold.. Smile!

 

Was it around this time that you did I’m not the one.

 

Yes, I'm not the one, was my baby... the very first full project I did a definite work in progress, buy i had to do what i could to get started, with minimal recording budget and production , it still faired well from and independent standpoint.. over 5,000 copies sold...

 

What kind of things were you doing say around 2003, were you looking for work projects or did you have a plan for an album.  What was your vision at this time, you were writing and building songs throughout this?

 

2003, was an interesting year... i had quit my job and sold my house all my belongings and just moved to Berlin, had to leave within 3 months, i was just heartbroken after my European debacle, but it only made me want it more, i consider 2003 my training... i have learned so much about this business as a result... my vision was just to start doing it.. sometimes people look for a formula to this business, but you just have to just do it.. some people will ask me how do i start?  i say get some music, sing your butt off on it and try and get the best mix you can and just start putting it out! people love different and new music...  i also was constantly working on new material.. thus the "household name" project!

 

And what were you doing live, as you had some supporting gigs.  Do you have a band?

 

Live i was singing karaoke, weddings, even on street corners for tips... hell, I'd sing to a janitor in a mop bucket closet if he wanted me to... you have to be that serious...  i do have e band out of NYC that will tour with me whenever necessary.... they are HOTT!

 

And tell me about how it built to the release of the album.

 

The latter part of 2003 i was in NYC shopping deals with the labels and I received a crash course in B.S. in the music industry 101thus the b4 i was a star song and see you when i get there... but it made me understand the importance of being independent and focused... most artist think they have to have the J records or the Motown or the Jive records logo beside their name to be successful, not so! if you sell 100,000 records at $10.00 a pop you can eat better than selling a million records for a label at $.12 a CD... you do the math....

 

How difficult is it to do all this yourself, both financially and creatively

 

This is probably one of the hardest things i have ever had to do.. to survive is rough, but i am  a spiritual man.  I walk by faith and not by how my circumstances look.  I always tell people that I am very happy at what i do... i would rather struggle at being a successful artist and trying to get people to buy my music than to be like most Americans who hate their job, are one paycheck away from being homeless and are miserable to boot.   I am happy struggling at something i love to do, that most people support and enjoy (the Music) and that I know will ultimately pay off.... than to hate my life, job and existence... i tell people if you hate what you do quit and do what you like! life is too short!

 

Do you have a team around you that pulls things altogether.  I note you have several different producers.

 

My team consists of Me, Myself and I (laughter!)  no, but seriously my producers have been a blessing to me.. i believe that a man's gift will make room for him... i was seriously blessed with this album... I didn't pay a Dime for Production costs, nor recording time.. most of the guys I worked with did this for me because they respect my grind, determination, love for the art and boldness... only God can give me that.. and to him be all praise.... also i believe in keeping my word, no matter what..

 

And what about the final product  - you pleased with it.  What reactions are you getting.  What you doing to promote it –What’s been the reaction at home locally, nationally and abroad.  Which cuts are getting attention, you’ve probably realized that cuts like Taking it back are the ones that are gonna hit in the UK Soul Rooms

 

  Overall for what i had to work with in terms of budget, yes.... if i had the Money Justin Timberlake had for Justified, I'd be 10X's platinum, but i didn't so i had to do what i could.... but again spiritually speaking if you are faithful with a little and do well with it, you will eventually be blessed with a lot more... and my time is near...

I'm getting great reviews for household name... both at home, more in the UK and Germany.. I'm still trying to get more attention and the possible bookings for Europe, all i need is that contact.. if you are reading this (in a hypnotic tone) book me, book me!  (laughter)  yep taking it back and shine as well as ooh i like are getting attention, but my sleeper is "Love Beat the Hell outta me.. i have a few people who want to do a video on it...

 

What do you know about the UK scene

 

Not much, but very interested in getting over there and blowing up the spot... can you help? 

I love Europe for real!  the people have a great appreciation for American music more than even Americans do... we take for granted the essence of soul music and what is soul music if it doesn't touch your soul?  So, all i can say is UK bring it cause I'm coming for ya!

 

How do you put your songs together (the writing process) and what do you draw from.

 

My songs, everyone of them are true and real life experiences, i will try to stay true to my craft form the stand point of not selling out to what the mainstream is doing.. i love R. Kelly, and he's very versatile, but you will never hear me sing about some of the stuff he does... but he's been consistent with sexually charged lyrics his whole career, but is he starving?  i think not.. therefore if it works for him cool, all I'm saying is that there is a market for me... smooth, soulful, passionate, real and tasteful... my songs often come from things I've been through, or view that I have about certain real life issues, i then take tracks and write those experiences to the music as i feel it... most of my songs are things I've produced in my head that i will have a more skilled musician play for me until i hear or get the sound i want...

 

Your voice and your style is very easy whether it’s on a ballad or a more upbeat cut.  How do you see yourself in the overall market place. 

I am an adult urban contemporary singer/songwriter/producer... that is my genre.. I'm not trying to be b2k, Marcus Houston, nsync, Usher, (although i love those groups), I just desire to make music that everyone can undeniably says touches them, that they can feel me on it, and all the while making it tasteful enough to get some church folks, even grandma and poppa listening to a Stanley James record.  If i catch some 18 and under cool... if not cool... there is a serious demographic of listener not being pleased right now... the 25-37 year old consumer isn't buying CD's and trust me when i tell you, there are millions of those people out there just waiting to be introduced to Stanley James "Household Name"  

 

Do you see a movement towards the Soul side of things over recent months, and maybe hopefully for the future.  Who out there right now do you like.

 

Oh, yes, Soul music is definitely on the come back... hip hop is great! but with all the life issues and gender issues we are facing these days there is a great need for healing in this country and our world as a whole... Music they say soothes the savage beast... well, i feel the world is a beast right now and the very thing that can heal it and unite us no matter the race, color or religion is good music... then i believe its time for a change... Hip Hop is here to stay and has its time and place, but soul music will last forever.....!!

 

Anything else you’d like to add.

 

i appreciate the interview and consideration, and as an independent artist, i want to thank all the people who have purchased and supported me on CD baby.com , i hope something I've said in my interview can motivate someone striving to be a great singer or writer to keep trying and grinding... remember P.U.S.H   Pray Until Something Happens!

 

God bless and One love

 

Stanley James "Household Name"

 

 




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